5 Ways To Keep Focused On Your Business – Part 1

Written by: Wendy Mak

 

Focus and clarity. The biggest enemy of entrepreneurship.

Or a lack of, to be precise.

So many of us (and I’m no exception) start a business OR a new project / new idea with purpose, power and passion. Then somewhere along the line, that fades. And quickly!

Soon we’re left with lacklustre efforts and progress that’s so slow it makes a snail look like it’s doing a dancing jig. At a Zumba class.

So here’s Part 1 of a 2-part series on ways to keep focused on your business.

Video warning: Yes, I’m filming this in my PJ’s!!!!!!

 

So, how do you keep the momentum + excitement going in your business?

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Big picture planning is the crucial key to focus and clarity. If you’ve EVER felt like you just don’t know where to start, or what to do next — it’s a sign that you should take some time out to think strategic, high-level and get out of the micro, day to day aspects of your business.

Map out your goals, the products / solutions you need to create and sell to achieve your goals and other “essential cogs” that you need (but aren’t actually products – e.g. a list capture system on your website, landing pages for your marketing, or a book for credibility, etc).

For example, with a small group that I mentored recently, we looked at how we could take their businesses from 5 to 6-figures using multiple income streams.

Doing this allowed everyone to work out what they need to work on AND because we mapped it out, we could spot the “easy” projects that we could tackle first – it literally made the business less overwhelming and easier to work on!

By thinking about the “big picture”, the small detail will unfold from there.  

 

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Ah, the Pyjama Syndrome….

A sense of casualness about your business makes us (unconsciously) treat our biz like another “hobby” or “side” business – and staying in your PJ’s / track pants doesn’t help!

Instead of working on your business with focus all day, we do a few hours in between the gym, planning the next school holiday trip, meeting a friend for coffee, doing the groceries, a load of laundry and then before you know it – it’s school pick up time!

Get out of your PJ’s (or whatever is your version of the Pyjama Syndrome!).

Let’s face it – you’d never nick off to do the groceries or make lots of personal calls if you were at work in an office for someone else — so your biz should get treated the same way.

If you struggle with this, go to a co-working space for a day and get out of the day to day distractions.

(If you’re in Sydney, I’m hosting a pop-up co-working day – combined with networking drinks shortly – click here to get all the details.)

Don’t get me wrong, I love that our businesses give us flexibility – but we all need to find that fine balance between focus and flexibility!

 

Share or like this post!

If this post has resonated with you – please share or like it. And then in the comments area below let me know – what’s YOUR Pyjama Syndrome? Is it yoga outfits? Un-styled hair? I’d love to know!!!

To flannel pyjamas,

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By | 2017-09-18T08:18:47+00:00 September 11th, 2014|Grow Your Biz, Start Your Biz|8 Comments

8 Comments

  1. Michelle Wood September 11, 2014 at 9:33 am - Reply

    Hi Wendy, more great tips as usual!
    Many years ago a business person I was speaking to gave me a tip about working from home. They said “Always get dressed as though you are going to work… including shoes, it puts you into a serious work mode”.
    Now I getting dressed every day, but I still love to wear my slippers 😉

    • Wendy Mak September 11, 2014 at 10:37 am - Reply

      Love it Michelle Wood!!! I have my full face of make up and ugg boots on all day!!! 🙂 Thanks for commenting xx

  2. Virginia Muzik September 11, 2014 at 3:15 pm - Reply

    Great post, thanks Wendy! I’ve never been a work-in-your-PJs type, I’m more a ‘jeans and runners’ casual gear kinda girl. I have all the best intentions of dressing up all officey (hey, I’m even wearing mascara and red lippy with today’s jeans/hoodie/Pumas ensemble!), but I just get lazy, and with my bad back, I sometimes just prefer to stay in casual gear/flat shoes.

    But I completely agree, the temptation is there to use the internet for anything BUT my business and bake banana bread for a friend’s visit (as I did yesterday) and sit out the back in the sun with my dogs…

    I will re-read and implement your tips and see where that leads!

    Thanks again,

    Virginia

    • Wendy Mak September 11, 2014 at 10:28 pm - Reply

      Oh I’m loving the sound of this red lippy and puma’s look Virginia!!! You are right – it doesn’t matter so much exactly what you wear – but rather the temptations that suck you in!!! 🙂 Thanks for connecting xx

  3. Tara Bassett September 12, 2014 at 1:00 am - Reply

    Another great video Wendy! I see great success for you! You are very pretty too, even in the pj’s. Which reminds me, I should get out of these old raggy old pj’s and get moving 🙂 Much love. Tara xx

    • Wendy Mak September 12, 2014 at 7:26 am - Reply

      Thank you Tara for watching and commenting xxx Much success and love to you too!!!

  4. Megan September 13, 2014 at 3:27 pm - Reply

    Proper clothes and a bra by 9am – that’s my rule too lol

    • Wendy Mak September 15, 2014 at 11:10 am - Reply

      Ha ha – love that Megan!!!!! I love that rule!!! Enjoy your week x

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